Ford work
While working at Burrows Agency in Shenfield I worked on a lot of Ford's interactive output. We did everything from Training CD-roms for dealers to Direct marketing dvd's for the launch of various cars in the Ford car range.
Ford Fusion DVD
Taking the Brand film from Ogilvy we created a story around the Ford Fusion and the two main characters from the film. The Dvd included an interactive game and a Cd-rom that contaned more of a drill down into the car. Click on the thumbnails to view the images larger.
Ford Fiesta CD-Rom
Direct marketing Cd-roms where a big part of the the Burrows offices New media output. This Cd-rom was posted out to people who had shown an interest in purchasing the new shape Fiesta. The best thing about this Cd rom was the interactive 3D model that users could control. Using Cult 3D and a low polygon render from the 3D department at burrows we where able to create a live controlable 3D model that could be changed on the fly. Click on the thumbnails to view the images larger.
Ka CD-Rom
The Ford street Ka was a different type of car for Ford to create at the time. Lots of the other manufacturers where creating highly designed small cars. This Cd-rom was given out at dealerships and motor shows to get a buzz going around the new Street Ka .Click on the thumbnails to view the
images larger.
